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Cyclone Ballroom Promotion

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Cyclone ballroom is a club on campus with a strong membership and sense of community, but were lacking a drive in new membership. Their promotional materials, outdated and ineffective, were lacking excitement and creativity. After researching and participating in their group for a week, I observed their newest marketing strategy: flash mobs. Consequently, I designed a promotional poster and informational flier that can be folded down and easily handed out after one of their performances. Not only does this help drive excitement with fresh branding, but it also informs the viewers of their club during one of their impromptu dances.


Front poster

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Back informative piece

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